Elevating your online presence through business reviews on Google is a savvy move!
The most efficient method to streamline the review process for your customers is by creating a direct link to your Google Business listing. This simplifies their journey to leaving feedback and enhances your visibility.
Fortunately, acquiring a Google Business review link is straightforward. There’s no necessity for third-party generators; the link you need is readily accessible within your Google Business dashboard.
Let’s delve into securing your unique link and explore its pivotal role in boosting your SEO and fortifying your online reputation.
How to get your Google Business review link
- Log in to your Business Profile Manager
- Find the listing that you want the review link for. If you have multiple listings, select the location or business that you want a link for by clicking the business name.
- Click ‘Get more reviews’. This will open up your business on Google. Location the ‘Get more reviews’ button on the right hand side. Click the button.
- Copy your review link. A pop-up window will appear with your review link. This link will take a customer to your listing and immediately pop up the review box.
- Send link to your customers. You can now use this link to get more business reviews!
Now what?
While it might be incredibly appealing to share your newly acquired review link with your entire network via email, urging them to leave reviews, it’s crucial to pause and reconsider this strategy.
Mass emailing for reviews can lead to unintended consequences.
Firstly, a sudden influx of reviews might raise eyebrows among prospective customers. Imagine their skepticism upon seeing that all your reviews were received within the same week.
Secondly, Google’s algorithms are sharp and might detect this surge in activity as manipulative, potentially leading to the removal of some reviews. This effort, then, becomes fruitless for both you and your customers.
A more strategic approach involves:
- Curating a list of individuals whose feedback you genuinely value, based on their authentic experiences with your business.
- Thoughtfully reaching out to a small group of 3-5 individuals each week to request reviews. This method ensures a gradual accumulation of reviews, mirroring organic growth and engagement.
Why business reviews are so important
Are you aiming to enhance your business’s visibility on Google? Securing reviews on your Google Business listing is essential.
Extensive research in local SEO has consistently highlighted a strong link between the quantity of reviews and superior rankings on Google.
A notable study by Local SEO Guide emphasises, “Reviews are evidently a significant determinant in ranking within Google Business pack results.”
So, if SEO improvement is on your agenda, acquiring more high-quality reviews should be a priority.
The secret to gathering more online reviews lies in simplifying the process for your customers, making it straightforward and hassle-free for them to leave their feedback.
Using a Google tap-to-review card to get more reviews
Facilitating a seamless review process for your customers is crucial when building feedback.
Simply requesting your customers to “leave a review on Google” might lead to confusion or a lack of follow-through.
To address this, consider using a NFC tap to review card, a cutting-edge tool that directly connects customers to your Google Business review section.
We’ve seen many businesses adopt the practice of providing customers with these NFC cards, enabling them to effortlessly request reviews from their customers post-service.
This strategy has proven effective, as businesses that consistently receive positive feedback often have a structured process for requesting reviews after each customer interaction.
Embrace this approach and watch your review collection process transform with NFC tap to review cards.
